Lisou SS24 Campaign - Spice Island
Art Direction for Lisou’s SS24 campaign, transporting shoppers to an exotic location with Lisou’s maximalist print filled DNA of colour and joy.
The Concept
The campaign was shot in a beautiful greenhouse location in London using enlarged prints from the collection to create the illusion of tiled flooring and showcase the brands signature print clashing moments in a modern and unexpected way. We leaned into the brands identity and brought the true essence of summer spirit to life through playful posing and a maximalist injection of colour and print.
CREDITS
Photographer & Art Director Annie Noble
Stylist Hannah Teare
Location & Set Yucca Studios
Videographer Annie Krutcheva
HMUA Tom Fraser
Stills & Motion
Final delivery of assets across CRM, Social, paid social and PR
